One of the areas of the company I work for has a customer service-driven model that requires dedicated focus and checking of emails/answering phones. I was talking with someone who was answering emails and signing them without a name, and I commented that we should consider the Citibank approach and just make someone up. Continue reading
I’ve been continually impressed with the ways that Citi has been making their rewards points accessible and redeemable. Over the year’s I’ve talked about programs such as their dual-mode credit card, which allows redemption of some points at the push of a button, as well as the Shop With Points feature on Amazon, which lets users redeem points for part or all of a purchase. Now comes their latest innovation: Rewards Accounts Numbers, which takes the entire process a step further. Continue reading
Last week, while making a purchase at Amazon, I was prompted with something I hadn’t seen before. During the part of the process where I can pick from saved payment methods, I was asked if I wanted to link my ThankYou Citi rewards account with Amazon. When I said yes, I was then given the option of using my points balance to cover the cost of the purchase. Continue reading